Fan Funding

In place of traditional record deals, artists (and businesses) are increasingly finding funding from their fans/customers.

Explore some of the platforms currently available and see how it works:

http://www.pledgemusic.com/

https://www.crowdfunder.co.uk/

https://www.kickstarter.com/

Amanda Palmer raised $1.2m via her kickstarter and then had another successful campaign using Patreon

Even Record labels are doing it now - https://www.indiegogo.com/projects/bcee-the-big-ask#/

http://www.bbc.co.uk/news/business-18788054



TASK:
Research Vulfpeck and what they recently did with fan funding and Spotify. What was their model? How was it innovative? How did it work? Do you think there is a future for this kind of model? What does this mean in relation to royalties?

https://www.theguardian.com/music/2014/jul/25/vulpeck-the-band-who-made-20000-from-their-silent-spotify-album

http://liveforlivemusic.com/news/vulfpeck-premieres-disco-infused-funk-track-dean-town-ahead-album-release/

EXTENSION TASK:
If you were to start a fan funded project, how might you pitch it and what would your reward system be?